BSc in Communication - Public Relations (Practice) in Miami United States | University of Miami

Public Relations students develop skills to enhance a client's brand, reputation, or offerings in the global market.
This field involves strategic messaging that secures unpaid media coverage through press releases, editorial features, and marketing initiatives. Students can pursue either a full major or minor in Public Relations.

Coursework emphasizes research methods, digital tools, and understanding how various media platforms (including digital, print, and broadcast) interact with PR practices across different industries.

In their final year, students design and implement comprehensive PR strategies through a capstone campaigns course. With strong industry demand for PR interns, the program offers extensive internship opportunities, allowing students to gain up to four semesters of professional experience after declaring their major.