Denver,
CO,
United States
Type
Private
Degrees offered
Bachelor's Degree
Graduate Certificate in Marketing Analytics (16 Credits) in Denver United States | University of Denver
University of Denver
|
Denver United States
Visit institution website
for more information
Qualification
Graduate Certificate
Languages
English
Delivery Mode
On-Campus
Tuition (2025)
USD
26,688
Attendance
Full-time
Full-time Duration
6 months
In today's data-centric business landscape, marketing analytics equips you with essential capabilities to assess and interpret the performance of your marketing initiatives, enabling you to determine ROI and enhance decision-making. This joint program from Daniels' Marketing and Business Information & Analytics Departments delivers fundamental expertise in both fields.
Specialized Graduate Certificate (4 courses, 16 credit hours)
This focused certificate develops crucial competencies in measurement, analysis, and strategic decision-making for marketing experts. You'll grasp how data analytics drives corporate choices and master analytical techniques including data mining and predictive modeling.
Core curriculum:
MKTG 4510 Consumer Behavior
MKTG 4530 Marketing Research
STAT 4610 Business Statistics
INFO 4300 Predictive Analytics
Destination of Study
Subjects of Study
Language Requirements
English
IELTS 6.5
Qualification Requirements
To be eligible for graduate programs at the University of Denver candidates must hold the equivalent of a US bachelors degree and must submit transcripts and mark sheets from each postsecondary institution attended along with a proof of degree degree certificate or diploma If academic transcripts were issued in a language other than English both the original documents and certified English translations are required
A minimum GPA of 2.5 for the baccalaureate degree or 3.0 for all completed graduate coursework.
they require a minimum TOEFL iBT score of 80 IELTS score of 6.5 CAE score of 185 or Duolingo score of 115 The Daniels College of Business does not offer conditional admission
A minimum GPA of 2.5 for the baccalaureate degree or 3.0 for all completed graduate coursework.
they require a minimum TOEFL iBT score of 80 IELTS score of 6.5 CAE score of 185 or Duolingo score of 115 The Daniels College of Business does not offer conditional admission
Tuition
USD
26,688