Master of Business Administration - Marketing in Nashville United States | Vanderbilt University

As a Vanderbilt MBA candidate, you'll select at least one specialization area to concentrate your studies, with options to further personalize your academic path through additional concentrations, specializations, or focus areas.

Each concentration requires completing at least 12 credit hours in a specific field beyond the core curriculum. We provide multiple career-oriented concentrations, such as: Accounting, Finance, General Management, Healthcare, Human and Organizational Performance (HOP), Marketing, Operations & Analytics, and Strategy.

Our marketing department boasts a diverse faculty with expertise spanning advertising, consumer behavior studies, brand management, service marketing, network analysis, customer experience, quantitative psychological methods, and product innovation. The marketing curriculum offers adaptability, allowing students to choose from numerous elective courses beyond the required concentration coursework.