BSc in Marketing in Urbana United States | University of Illinois Urbana-Champaign

Marketing majors at Gies Business study business activities directly related to connecting consumers with goods. Here you will learn how to use analytical and creative skills to make those connections and assess the economic, cultural, demographic, and psychological factors that influence the demand for products and services.
To ensure career readiness, you will also develop a strong foundation in digital marketing and branding. With a degree in marketing from the Department of Business Administration, you will be prepared to bring insights and creative thinking to the development and execution of marketing strategies for businesses and non-profit organizations.
Marketers who are creative, resourceful problem solvers add value to the business enterprise, and Gies marketing graduates bring those talents and that value to entry-level positions in sales, retail, market research, communications, management, and consulting. Recent Gies marketing graduates have been employed with companies such as Allstate Insurance Company, Deloitte, Alight Solutions, EY, Accenture, Kohl's, PepsiCo, Worday, W.W. Grainger, and Busey Bank.