Flagstaff,
AZ,
United States
Type
Public
Degrees offered
Bachelor's Degree
Concentrate on customer needs, the marketing lifecycle of products, sales approaches, and the distinct difficulties in promoting 'intangible' offerings like thrill or relaxation. This program teaches you to successfully market and sell your hospitality business and its services. You'll gain insights into recognizing and fulfilling client demands, delivering sought-after hospitality experiences, and enhancing your promotional abilities. Available exclusively to Hotel and Restaurant Management students, this certification centers on patrons, the product promotion process, sales techniques, and the special hurdles of marketing non-physical benefits such as enjoyment or coziness.