Davis,
CA,
United States
Type
Public
Degrees offered
Bachelor's Degree
We concentrate on comprehending the mental and emotional underpinnings of human interaction. Researchers aim to establish broad theories and quantitative approaches for studying communication across diverse fields, frequently transcending traditional contextual limits. This approach unites individuals with varied expertise and interests, encompassing areas such as persuasion studies, visual and auditory perception, data interpretation, emotional responses, media message analysis, social judgment, physiological responses, brain function research, human-technology interaction, and cognitive model development.