BSc in Marketing and Master of Business Administration - Queens Campus in Queens United States | St. John's University

As conventional print marketing strategies transition to digital platforms, professionals who innovate in promoting goods and services are becoming more sought-after. According to the Bureau of Labor Statistics, marketing employment is projected to increase by 13% through 2018.

The Bachelor of Science in Marketing at St. John's University helps students seize these career prospects. This 124-credit program, administered by The Peter J. Tobin College of Business, equips learners for marketing roles across both commercial and non-commercial sectors. The curriculum covers fundamental theories and competencies needed to become industry leaders, with coursework concentrating on strategic planning, pricing strategies, distribution channels, advertising techniques, promotional methods, and cultural impacts on marketing initiatives.

St. John's commitment to delivering a comprehensive education is evident in the program's structure, which combines robust liberal arts and sciences coursework with essential business fundamentals.

Capitalizing on its urban setting, the university provides students with exceptional internship opportunities at top New York City businesses, offering credit-bearing professional experience that employers highly value.

The program incorporates St. John's Vincentian principles by emphasizing ethical business conduct and the role of social responsibility in corporate decision-making.

AACSB International - The Association to Advance Collegiate Schools of Business grants full accreditation to The Tobin College, a distinction held by fewer than 20% of business schools in North America. St. John's accounting students master accounting principles and their practical applications, preparing them for rewarding careers in both public and private sectors.