BSc in Business Administration - Marketing in San Jose United States | San Jose State University

San Jose State University | San Jose United States
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Qualification
Bachelor Degree
Languages
English
Delivery Mode
On-Campus
Tuition (2025)
USD 21,010
Attendance
Full-time
Full-time Duration
48 months

Students who complete the Marketing specialization within the Business program gain the skills needed for various professional paths, including roles in retail management, small business operations, marketing strategy, advertising coordination, product development, customer relations, and sales leadership. The Marketing curriculum, administered by the Department of Marketing and Business Analytics, emphasizes key business aspects such as market analysis, product innovation, target audience identification, brand positioning, sales team supervision, promotional campaigns, pricing strategies, and supply chain management.


Destination of Study

Subjects of Study

Language Requirements

English
IELTS 6.0

Qualification Requirements

Students must Earn a high school diploma, or equivalent and earn the equivalent of a U.S. 3.0 grade point average (GPA) or an average of “B” grades. Successfully complete three years of college preparatory mathematics with a minimum grade of “C-” or better.

English Language Requirements: IELTS - 6.0, TOEFL – 61 (IBT), Paper based – 500; Pearson Test of English (PTE) – 44.

Tuition USD 21,010

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