Main navigation
- Programs
- Subjects
- Universities
- Destinations
- Advice
Drexel's forward-thinking Design & Merchandising (D&M) program combines creative design, retail strategy, and business acumen for the fashion and lifestyle sectors. This Bachelor of Science program trains students to ideate, strategize, create, promote, and evaluate product and service opportunities across brick-and-mortar stores, e-commerce platforms, television programming, and digital media. Learners gain comprehensive understanding of product development through eco-conscious materials, design processes, and manufacturing, while mastering inventory planning and pricing strategies to meet commercial objectives. The interdisciplinary coursework blends academic foundations with hands-on application through immersive learning experiences. Alumni pursue diverse roles in fashion and lifestyle sectors, driving creative direction, curating product collections, and launching innovative offerings for international markets.
Recognized among America's top nine fashion merchandising programs by Fashion-schools.org and globally ranked in the top fifteen for fashion business education by Business of Fashion, Drexel's D&M program stands out. The university, situated in Philadelphia - the nation's sixth-largest metropolitan area - provides students with proximity to cultural attractions, a thriving design community, and a dynamic retail and startup ecosystem. Career opportunities span from purchasing and fashion promotion to sustainable development and product innovation, with Philadelphia, New York, Boston and other urban centers offering diverse professional avenues in wholesale, retail, fabric production, sourcing, media, branding, store displays, and corporate communications.