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This program equips you for a design marketing career within creative fields. You'll gain both hands-on and analytical abilities to craft marketing materials and design user experiences across various media and digital platforms.
Through collaborative projects with peers and industry experts, you'll master visualization techniques, teamwork, experimentation, and project management. The curriculum also deepens your understanding of creative sectors, covering essential areas like design thinking, brand development, and strategic planning for creative enterprises. You'll enjoy artistic liberty and be motivated to pursue passion projects beyond commercial constraints.
The Design Marketing BA (Hons) program provides chances to collaborate with creative businesses and organizations through real-world assignments, working alongside classmates in the student-run Studio KT1 agency.
You'll progressively build the business acumen and operational knowledge required to thrive in the Creative and Cultural industries throughout your studies.