Main navigation
- Programs
- Subjects
- Universities
- Destinations
- Advice
Bath Spa University's Marketing and Brand Management program equips you with essential skills and hands-on experience needed in today's dynamic business landscape. The course helps build professional connections while focusing on the marketing and branding elements most pertinent to your career goals. You'll study specialized marketing and brand management subjects alongside optional business and management modules, culminating in a significant industry-relevant project. This program fosters the growth of marketing professionals capable of handling diverse roles by blending various skills and experiences. You'll explore contemporary academic discussions in marketing and branding while examining real-world challenges within social, political, and economic contexts.
Career Prospects
The curriculum is tailored to meet current industry demands for marketing and brand management professionals. Graduates can pursue diverse opportunities across all business sectors and organizational types.
We’re looking for enthusiastic, intelligent, hard-working individuals who have a thirst for knowledge and a passion for skills. You’ll need to be a self-starter, able to work individually and within teams.
Normally, you will have a good undergraduate degree in business, marketing or a related subject. 
You may be considered without an undergraduate degree, if you can demonstrate considerable relevant experience. You may be asked to attend an interview.
English language requirements:
IELTS Academic either 6.5 or 7.0: This must include a minimum of 5.5 or 6.0 in Listening, Speaking, Reading and Writing. 
TOEFL iBT - This must include a total of 75, to include a minimum 18 in Reading, 17 in Listening, 20 in Speaking, and 17 in Writing.