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Humber's Advertising - Account Management (AAM) graduate certificate equips you with skills to oversee client-centered creative processes. With AAM training, you can pursue careers in advertising agencies or corporate marketing teams. Collaborate on ad campaigns by applying brand strategy, digital planning, and client-agency partnerships, becoming part of a team that develops impactful communication strategies. This long-running program has successfully placed graduates in diverse industry positions.
The AAM curriculum deepens your knowledge of creative advertising. During eight intensive months, you'll craft integrated communication strategies tailored to audience technology usage. Practical work experience starts after completing all courses in May. You'll draft creative briefs, establish goals, formulate strategies, and collaborate with teams to execute tactics. While focused on training capable agency account managers, the program also prepares students for various communication and design roles. Alumni have secured positions requiring expertise in client relations, media, and project management. Graduates build careers with both clients and agencies, working for local, national, and international firms, marketing strategy consultancies, and major consumer brands.