Montreal,
QC,
Canada
Type
Public
Degrees offered
Bachelor's Degree
Graduate Certificate in Marketing in Montreal Canada | McGill University
McGill University
|
Montreal Canada
Visit institution website
for more information
Qualification
Graduate Certificate
Languages
English
Delivery Mode
On-Campus
Attendance
Full-time
Full-time Duration
12 months
The Graduate Certificate in Marketing provides foundational marketing skills for newcomers to the field or professionals seeking to refresh their expertise for diverse marketing roles. Key topics encompass contemporary marketing theories, target audience analysis, market research techniques, digital campaign management, effective communication strategies, sales tactics, and service marketing. This program blends academic concepts with hands-on training, offering current digital resources and modern methodologies to prepare graduates for marketing careers across agency, corporate, and nonprofit sectors.
Destination of Study
Subjects of Study
Language Requirements
English
IELTS 6.5
Qualification Requirements
Applicants must hold a bachelor’s degree from an approved university with a minimum CGPA of 3.0/4.0 or 3.2/4.0 in the last two years of full-time academic studies.
TOEFL iBT - Minimum acceptable scores are: 90 overall (a minimum individual component score of 21 in each of the four components – reading, writing, listening and speaking).
IELTS - A band score of 6.5 or better; individual component scores must be 6.0 or better.