Master of Marketing and Master of International Business in Sydney Australia | University of Wollongong

The Master of Marketing program delves into understanding consumer motivations when purchasing products and services. You'll discover how to leverage market insights to enhance marketing strategies. Distinguished marketing scholars will guide you in analyzing customer profiles to gain a competitive edge through optimal product/service positioning. The curriculum covers promotional techniques organizations employ to strengthen brand value across commercial, non-profit, and social sectors.

This accelerated 2-year dual-degree option enables completion of two master's programs simultaneously, condensing what would typically require 3 years. The first 1.5 years focus on your initial master's degree, followed by advanced standing (36 credit points) toward your second degree, which can be finished in two additional trimesters. Business or Commerce graduates may qualify for additional credits, potentially completing both degrees in less than 2 years.

###COVID Alert Message from University – This course is currently delivered online with plans to resume on-campus instruction.