BSc in Business - Marketing in Dayton United States | Wright State University

Wright State University | Dayton United States
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Qualification
Bachelor Degree
Languages
English
Delivery Mode
On-Campus
Tuition (2025)
USD 20,556
Attendance
Full-time
Full-time Duration
48 months

The marketing curriculum equips students with comprehensive knowledge of core concepts and methodologies essential for making strategic marketing decisions across various organizations. Beyond the foundational marketing principles course, students specializing in marketing delve into consumer psychology, global marketing strategies, market analytics, and strategic marketing planning. Senior-level students are required to engage in significant marketing capstone projects. Career paths in marketing span the entire spectrum of the marketing framework—encompassing product development, promotional strategies, pricing models, and distribution networks. Each of these domains presents numerous specialized career prospects. For instance, the promotion sector features roles in advertising campaigns, corporate communications, direct sales, and visual merchandising. Even within a single field like advertising, professionals can pursue over twenty distinct specialty tracks. Virtually every industry offers fulfilling career possibilities in marketing. Additional prominent career trajectories encompass retail management, market analysis, brand management, sales representation, and corporate strategy development.


Destination of Study

Subjects of Study

Language Requirements

English
IELTS 6.5

Qualification Requirements

To apply to Wright State University, you must have earned a certificate of completion from a secondary education school that would allow you to attend university in your home country. You should have studied mathematics and science subjects at the secondary level.
All transcripts must be submitted directly to your student application portal with university grading scale used to confer degree.
Students must submit their official transcript bearing the university stamp, hologram, seal, or university registrar's signature.
All students must truthfully report their full academic education history, past and current. Failure to do so will result in the delay of processing the application.
You must have a 2.5 cumulative grade point average (on a 4.0 scale) and a minimum score of English proficiency from one of these tests:
TOEFL:- 61
TOEFL home:- 61
IELTS: 5.5 with no subscore lower than 5.0
IELTS indicator: 5.5 with no subscore lower than 5.0
Pearson PTE: 51
Duolingo: 110
Cambridge test: Minimum scaled score of 162, with no subscore below 154, on the Cambridge English Qualifications.
SAT combined score of 510 on the evidence-based reading and writing portion.
Students who show proof of successful completion of an Intensive English Program from an accredited Institution or program accepted by international admissions are exempt from the requirement to take an approved English Proficiency exam.
Graduation from a United States high school

Tuition USD 20,556

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