Philadelphia,
PA,
United States
Type
Private
Degrees offered
Bachelor's Degree
Marketing and Operations Management are two tightly connected business functions within manufacturing and service organizations. This interdisciplinary specialization addresses the growing industry demand for MBAs possessing advanced expertise in both domains. Students completing this program gain enhanced readiness to tackle professional opportunities. Initial roles may include product brand managers overseeing marketing-production alignment, consulting firm project leads, innovation team contributors, quality initiative supervisors, or service industry executives tasked with developing and promoting new offerings.