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Marketing analytics will give you a comprehensive marketing perspective. In this program, you will measure and analyze data to determine the performance of marketing efforts. You will learn to use a variety of analytic tools and methods, recognize patterns in data, and effectively interpret and communicate results. The insights you gain will help you develop more effective strategies and tactics and reallocate resources to meet organizational goals.
Students must have 2.5 on a 4.0 GPA scale is required from secondary school. They must meet criteria for admission to university level study in home country. They should also satisfy the following English language requirements:
Priority Application Dates – Fall: May 1; Spring: October 1; Summer: March 15