Denver,
CO,
United States
Type
Public
Degrees offered
Bachelor's Degree
MSc in Marketing - Market Intelligence and Strategy in the 21st Century in Denver United States | University of Colorado Denver
University of Colorado Denver
|
Denver United States
Visit institution website
for more information
Qualification
Masters Degree
Languages
English
Delivery Mode
On-Campus
Tuition (2025)
USD
48,180
Attendance
Full-time
Full-time Duration
18 months
Digital technology is now a permanent fixture. Grasping how tech integrates with contemporary marketing approaches is crucial for any business's growth. Through hands-on projects, you'll examine and devise strategies for pressing issues companies currently encounter. The curriculum includes distinctive focus areas that connect marketing leadership with digital innovations in worldwide services, brand messaging in the digital landscape, data analytics, environmental sustainability, and modern consumer trends. Alumni graduate equipped with cutting-edge skills to excel in top-tier marketing roles. This adaptable program provides more concentration choices than any other Marketing Master's in Colorado, featuring six specializations aligned with current digital trends like marketing analytics, digital promotion, brand messaging, and strategic marketing.
Unlike conventional MBA programs, this specialized Marketing Master's sharpens your expertise in areas including consumer behavior analysis, brand development, promotional strategies, service modernization, data-driven marketing, and strategic planning. You'll collaborate with ambitious peers, many bringing substantial marketing backgrounds, while engaging with professors, industry partners, and fellow students to explore the analytical, practical, and innovative aspects of marketing leadership.
Online course selections enable you to maintain employment or pursue intensive internships to implement your learning. The program's scheduling flexibility and location draw career-focused professionals, ensuring classroom exchanges benefit from diverse industry experience.
Destination of Study
Subjects of Study
Language Requirements
English
IELTS 6.5
Qualification Requirements
Applicants are required to submit all application materials. Interviews are not a part of the admission process. To receive priority admission, we must have received your online application and all other required materials including transcripts and GMAT/GRE (if required by program) by the deadline. Applicants must have completed an undergraduate program at an accredited United States college or its equivalent in another country. No work experience or formal business education is required for admission; however, you may have to provide a GMAT or GRE score if you do not have enough work experience The MS Marketing program does not require GMAT or GRE scores. The minimum requirements for admission are: a cumulative GPA of 3.0 or better from a US-accredited four-year undergraduate institution or the successful completion of a graduate degree and three or more years of full-time professional work experience. However, if you received your bachelor’s degree with a grade point average of less than 3.0 or have less than 3 years of professional work experience, you will be asked to submit a statement that outlines other indicators of exceptional motivation, such as solid upper-division performance, GMAT or GRE scores, and other relevant professional experience. The MS Marketing admissions committee may require a minimum GMAT or GRE score for students that do not automatically qualify by GPA and prior work experience. Official transcripts from each college or university attended Essay responses Resume GMAT/GRE optional 
Tuition
USD
48,180