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Communication explores the science behind human interactions. Those pursuing a Bachelor of Arts in Communication analyze communication processes and impacts across four key domains: interpersonal relationships, mass media, health contexts, and social influence. As communication forms the foundation of all social behavior, its study applies to diverse academic and professional paths. The curriculum emphasizes developing clear, compelling writing skills, simplifying complex concepts, honing analytical abilities, and cultivating media literacy. Recognized for excellence in both instruction and scholarship, the department holds Academic Analytics' highest national ranking for research output.
LEARNING OBJECTIVES
Create impactful, research-backed communications.
Distinguish between various communication research methodologies.
Identify principal communication theories.
Assess quantitative studies in communication.