Syracuse,
NY,
United States
Type
Private
Degrees offered
Bachelor's Degree
MA in Advertising in Syracuse, NY United States | Syracuse University
Syracuse University
|
Syracuse, NY United States
Visit institution website
for more information
Qualification
Master's Degree
Languages
English
Delivery Mode
On-Campus
Tuition (2026)
USD
72,540
Attendance
Full-time
Full-time Duration
12 months
Master’s in Advertising
Forge your future in advertising at Newhouse. Our M.S. program equips you with cutting-edge skills in strategic planning, data analysis and digital innovation. Dive deep into media landscapes, brand positioning and emerging platforms. With hands-on experience and real-world clients, you'll graduate ready to lead in a rapidly evolving industry. Join us and become the innovative brain behind tomorrow's breakthrough campaigns.
As a Newhouse advertising master’s student, you’ll learn through a combination of theory and practice about how successful campaigns get created. You’ll learn about the strategy and insights that build campaigns and how shifts in technology, society and culture offer opportunities for brands to create a conversation with audiences, rather than shouting at them. At Newhouse, we are passionate about giving you the skills to prepare you for the future.
About the Newhouse Master’s in Advertising
Our intensive, yearlong advertising master’s program gets you the education and experience you need to launch your career in advertising.
You will engage with all aspects of the dynamic advertising industry. In addition to a real-world grounding in advertising theory and practice, you will be immersed in social media, connected television (CTV), programmatic advertising, environmental, social and governance (ESG) strategies and digital privacy and ethics. You will work in collaborative team environments, honing your communications skills while working with real-world clients presenting directly to current agency and brand leaders.
Destination of Study
Subjects of Study
What Will I Learn in the Advertising Master’s Program?
You will learn all about all aspects of the industry while allowing you to go deeper into a particular area of interest, such as digital advertising, ad production, media planning and buying or social media.
You will have the opportunity to travel to New York City and visit the headquarters of the industry’s leading global companies, hosted by alums who are now leaders at top ad agencies, ad tech firms and media companies.
Our top-rated faculty has more than 150 years of experience in the advertising industry. Newhouse faculty members have led many Fortune 500 company brands such as Proctor & Gamble, AT&T, Toyota, IBM, Facebook, GoPro, Netflix, and L’Oreal. You will learn from professors with experience at top ad agencies such as Saatchi & Saatchi, Leo Burnett, McCann, VMLY&R and the Martin Agency.
Language Requirements
English
IELTS 6.5
or TOEFL 90
or Duolingo 110
Qualification Requirements
English Proficiency
If your native language is not English, you may be required to submit scores from the Test of English as a Foreign Language (TOEFL) or IELTS test (International English Language Testing Service). See the program requirements list for your program (located in the application) for more information. Syracuse University is also home to the English Language Institute, which offers English training to those at all levels of proficiency, including graduate.
Academic Credentials
You will need to submit one copy of records for all previous post-secondary education. You can do this by contacting the Registrar’s Office of each higher education institution that you have attended, and asking to have one copy of your transcript(s) sent to Syracuse University. All offers of admission from Syracuse University are conditional, pending the receipt of these official academic credentials. Your academic credentials confirm that you have been awarded a U.S. bachelor’s degree (or equivalent).
Before having documents sent, please ensure that:
- All original transcripts are translated to English, and notarized by each Registrar’s Office.
- The document(s) bear the appropriate signatures and seal of the institution that issued it.
- Your documents must be received by Syracuse University in a sealed envelope directly from that institution.
Funding Requirements
The U.S. government requires international students to demonstrate sufficient funding for at least the first year of graduate study. Once you’ve done this, we can issue the visa eligibility document that you’ll need in order to have your student visa authorized.
Tuition
USD
72,540
Costs
US$2015 per credit.
Various scholarships, fellowships and instructional associate positions are awarded to incoming Newhouse students to help offset the cost of attendance. Since Newhouse does have limited funding to offer, the majority of these awards are partial and may only be applicable for the academic year (excluding the summer sessions). It is also a competitive process, and all awards are merit-based.
In addition, U.S. citizens and permanent residents are eligible for need-based loans issued by the government and facilitated through Syracuse University’s Financial Aid Office. Most students can fulfill their calculated financial aid need through these loan programs.