Brooklyn,
NY,
United States
Type
Private
Degrees offered
Bachelor's Degree
MBA in Marketing in New York City, NY United States | St. Joseph's University, New York
St. Joseph's University, New York
|
New York City, NY United States
Visit institution website
for more information
Qualification
Master's Degree (Professional)
Languages
English
Delivery Mode
On-Campus
Tuition (2026)
USD
22,850
Attendance
Full-time
Full-time Duration
24 months
Prepare for the digital marketing landscape with our MBA in Marketing. Our 36-credit program provides students from all disciplines with the opportunity to use marketing analytics to develop strategic decisions in diverse teams. Students will also apply marketing tools to business scenarios and use both qualitative and quantitative data to assess the external and internal marketing environment. Social media platforms will be assessed and their utility will be analyzed in the digital marketing environment.
At our Brooklyn campus, students have the additional benefit of developing 20 managerial abilities that are critical to being an effective marketing manager. All of the training is embedded in emotional intelligence, whereby students recognize the important role that soft skills provide in creating attractive advertising campaigns to capture the consumer.
Our MBA in Marketing students will delve into such areas of marketing as consumer insights, e-commerce and data analysis, all of which will provide an opportunity to pick from an array of concentrations, such as digital marketing, logistics and marketing data analytics. Data driven decision making will identify actionable motivations behind the wants and needs of customers that can be used to expand features, develop new products and create consumer benefits. Begin getting ready for your future as a leader and increase your earning potential with an MBA in Marketing from our Brooklyn campus.
Destination of Study
Subjects of Study
Language Requirements
English
IELTS 6.5
Qualification Requirements
For adults holding leadership positions in public service, private and nonprofit sectors, the MBA in Marketing, Master of Business Administration (MBA), MBA in Accounting. MBA in Health Care Management, and M.S. in Management with concentrations in organizational management, health care management or human resources management, have the promotion of managerial effectiveness and the enhancement of human performance in organizations.
Applicants to the programs will possess a baccalaureate degree from an accredited institution. Qualified applicants have typically achieved at least 3.0 cumulative GPA in their undergraduate program and are employed in a full-time position, with work experience involving supervision, program development, specialized training, considerable responsibility, and/or independent judgment*. Applicants may be required to complete prerequisite courses and will have the unique opportunity to do so online or on campus at a significantly reduced tuition rate. Applicants may also satisfy some of these requirements through a challenge exam, a waiver based on relevant prior professional experience, or a 1 credit component course that is delivered online.
*Work experience is not required for the MBA in Marketing. Current work experience in health care is required for the MBA in Health Care Management
Graduate Admissions Requirements
- An application accompanied by a non-refundable fee of $25 (Waived for St. Joseph's University Alumni)
- One letter of recommendation (Waived for St. Joseph's University Alumni)
- Current résumé which includes chronological dates of employment and descriptions of responsibilities
- 250 word essay that addresses how management/leadership theory acquired at the undergraduate level has been subsequently applied to improve managerial effectiveness. If an undergraduate business degree was not obtained, the essay should describe and provide an example or examples of the management/leadership techniques used by the applicant to manage effectively. (Optional)
- Official College Transcripts from all colleges or universities attended.
Tuition
USD
22,850
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