Tallahassee,
FL,
United States
Type
Public
Degrees offered
Bachelor's Degree
Graduate Certificate in Multicultural Marketing Communication in Tallahassee United States | Florida State University
Florida State University
|
Tallahassee United States
Visit institution website
for more information
Qualification
Graduate Certificate
Languages
English
Delivery Mode
On-Campus
Tuition (2025)
USD
9,997
Attendance
Full-time
Full-time Duration
6 months
According to the 2010 U.S. Census, three key minority groups—Hispanic, African-American, and Asian communities—represent approximately 37% of America's total population, with many major cities now having minority-majority demographics. Projections suggest that between 2030 and 2050, these groups combined will form the majority of the U.S. population, wielding nearly three trillion dollars in purchasing power. Additional communities like Native Americans and LGBTQ+ individuals further contribute to the nation's cultural and economic diversity. Yet their needs often remain overlooked in advertising and marketing strategies. Currently, there's a significant shortage of U.S. marketing professionals equipped with expertise in diverse markets, including fundamental knowledge areas like demographic trends, consumer insights, market segmentation, cultural patterns, and media consumption habits. The Certificate in Multicultural Marketing Communication aims to fill this gap by providing graduate students and industry professionals with the skills to effectively engage with these diverse populations.
Destination of Study
Subjects of Study
Language Requirements
English
IELTS 6.5
Qualification Requirements
A bachelor's degree from a regionally accredited U.S. institution, or a comparable degree from an international institution, with a minimum 3.0 (on a 4.0 scale) grade point average (GPA) in all coursework attempted while registered as an upper-division undergraduate student working towards a bachelor's degre
Any graduate students currently enrolled at The Florida State University may apply to this certificate program. It is also offered to anyone with a completed BA or BS anywhere in the world who would like to complete the certificate online. The courses in this certificate program can be used to fulfill part of the requirements for the Masters in Integrated Marketing Communication. Students not currently enrolled in a graduate degree program may apply as non-degree-seeking student. This certificate program is not open to undergraduate students, but interested undergraduates should consider our separate, parallel Undergraduate Certificate in Multicultural Marketing Communication.
Students who are not currently enrolled in a graduate degree or graduate certificate program at FSU must submit a transcript that verifies they graduated with a bachelor's degree from an accredited college or university. Graduate students currently enrolled in another institution may submit either a current transcript or a letter from their academic director stating they are enrolled and in good standing.
Internet based TOEFL (IBTOEFL): 80
Paper based TOEFL (TOEFL): 550
International English Language Testing System (Academic IELTS): 6.5
Any graduate students currently enrolled at The Florida State University may apply to this certificate program. It is also offered to anyone with a completed BA or BS anywhere in the world who would like to complete the certificate online. The courses in this certificate program can be used to fulfill part of the requirements for the Masters in Integrated Marketing Communication. Students not currently enrolled in a graduate degree program may apply as non-degree-seeking student. This certificate program is not open to undergraduate students, but interested undergraduates should consider our separate, parallel Undergraduate Certificate in Multicultural Marketing Communication.
Students who are not currently enrolled in a graduate degree or graduate certificate program at FSU must submit a transcript that verifies they graduated with a bachelor's degree from an accredited college or university. Graduate students currently enrolled in another institution may submit either a current transcript or a letter from their academic director stating they are enrolled and in good standing.
Internet based TOEFL (IBTOEFL): 80
Paper based TOEFL (TOEFL): 550
International English Language Testing System (Academic IELTS): 6.5
Tuition
USD
9,997