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Advertising leads the charge in societal, technological, and cultural innovation - an ever-evolving landscape. Boston University's Master of Science in Advertising program equips you to thrive in this fast-paced world - not only for your initial career opportunity but for future roles as well. Including positions that haven't even been created yet.
Across three semesters, you'll learn in personalized classroom settings from a distinguished faculty of advertising experts.
You'll master crafting creative briefs and comprehensive advertising strategies covering planning, account leadership, consumer research, media, and brand development, along with art direction, copywriting, and video production. Additionally, you'll refine your writing, public speaking, design, and digital skills to devise cutting-edge solutions for client needs.