PhD in Business Administration - Marketing in Tempe United States | Arizona State University

Each doctoral student in the PhD program in business administration with a concentration in marketing receives a comprehensive, broad-based education in marketing concepts and research techniques.

All students complete a core curriculum yet tailor their work to achieve personal goals. Further, students at ASU have the ability to specialize in one of three research domains:

consumer behavior
quantitative marketing models
service strategy
Students do not need to declare a specialization during the application process, but if known, applicants can indicate their intended specialized direction of study. It is expected that by the end of their first year, students will commit to one of these three domains.

This is a full-time program only and is not intended for people who want to work in industry positions. The program is typically completed in five years.