MA Social Media and Social Research in York United Kingdom | University of York

Social media and modern communication tools are increasingly vital in social research methodologies.
The information they produce offers valuable perspectives on population-wide communication patterns, behaviors, and social dynamics.
This program equips you with both practical research techniques and theoretical knowledge to explore this evolving discipline. You'll analyze social media's impact on modern culture and its ethical applications in research. The curriculum combines conventional social science research methods with innovative approaches for analyzing data of varying scales.