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The BA(Hons) Product Design program nurtures your creative potential. When you observe everyday objects and imagine how they could be improved, this course provides the tools to turn those ideas into reality. Cultivate a deep, intuitive understanding of user needs and product interactions. Master principles of form, ergonomics, and material selection. Benefit from experienced tutors with professional backgrounds while working on diverse projects in our fully-equipped Design Studio. Acquire expertise in conceptual sketching, 3D modeling, visual communication, prototyping, CAD software, and design business strategies. Tackle real-world design challenges for corporate partners like Jaguar Land Rover, Dremel Bosch, Omlet, and Virgin Marussia Formula 1. Showcase your work in exhibitions and expand your professional connections through industry events. Complete your studies equipped with the abilities and assurance to develop groundbreaking products and thrive in creative fields.
Program Length - Four years full-time, five years with placement year