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This program provides instruction in core psychological principles, judgment processes, behavioral economics, and techniques for influencing behavior. You'll also acquire knowledge about cutting-edge data science and analytics approaches, emphasizing statistical techniques, artificial intelligence applications, and information presentation methods.
Participants will learn to identify broad trends within datasets while developing insights into the fundamental causes shaping human actions. These skills apply to analyzing purchasing patterns, economic systems, political dynamics, historical developments, quality of life indicators, and various societal trends across different geographic scales. While no prior behavioral science background is required, proficiency in at least one coding language (such as R, Python, Matlab, or similar) is essential.