BA (Hons) Fashion Business and Marketing in Cardiff United Kingdom | University of South Wales

The BA (Hons) Fashion Business and Marketing program blends strategic thinking with creative development. Our dynamic curriculum teaches core marketing and business principles while guiding you to craft compelling promotional strategies. You'll gain insights into industry operations, examining key positions like buying and merchandising, digital marketing, public relations, and beyond. The program encourages innovative business thinking while tackling critical challenges like sustainable practices. Ideal for fashion enthusiasts, no prior fashion or design experience is required. Fashion business and marketing present some of the industry's most sought-after career paths. Graduates pursue opportunities in: Marketing and public relations, Digital content creation/influencer marketing, Purchasing and inventory management, and Brand creative leadership.