BA (Hons) Advertising and Digital Marketing in Northampton United Kingdom | University of Northampton

Now is a thrilling moment to join the marketing communications field as brands craft strategies for an ever-evolving and fascinating media environment. This Advertising and Digital Marketing program lets you engage with diverse digital channels and conventional advertising formats while developing authentic campaigns. The program concludes with presenting to a top advertising firm, offering hands-on experience for careers in advertising and digital marketing.

Ideal for creative, tech-savvy, and business-minded individuals, our program has seen graduates land positions at major firms including Google, Disney, YouTube, The Financial Times, MediaCom, Next, Superdrug, Sainsburys, Publicis, Bauer Media, and WPP.

Digital and social media have revolutionized the advertising sector. Whether in startups, corporations, nonprofits, or government agencies, this field opens doors to diverse career paths across multiple industries.

Practical learning defines our advertising curriculum. Beyond guest lectures and company visits, students tackle real-world projects with actual budgets, functioning as a marketing team from year one. You'll receive creative briefs, develop concepts, and present pitches while adhering to brand standards and collaborating with professionals like photographers or design firms.

Optional Work Placement Year