BA (Hons) Marketing (PR and Advertising) with Foundation Year in Derby United Kingdom | University of Derby

For those interested in mastering the unified approach to marketing, communications, public relations, and advertising, this program is designed for you. You'll gain comprehensive training to develop and implement strategic campaigns that reach the ideal audience with perfect timing.

This qualification provides an opportunity to enhance your abilities, understanding, and self-assurance before progressing to the first stage of your honors degree. Accredited by the Chartered Institute of Marketing (CIM) and included in the CIM Graduate Gateway, selecting certain modules grants exemptions toward the CIM Diploma in Professional Marketing, boosting your professional standing. Master the unified management of marketing, communications, PR, and advertising. Expand your marketing expertise while embracing a comprehensive multimedia strategy for communications. Through placements, internships, and practical projects with real companies, you'll tackle authentic marketing challenges and refine your skills.

The need for skilled marketing communicators continues to grow. Your abilities in campaign creation, performance evaluation, and outcome measurement will make you a valuable asset as a results-driven marketing professional.

This program provides an excellent starting point for careers in account, product, brand, or communications management.

Graduates have secured positions at major multinational corporations, launched their own ventures, joined marketing teams, specialized agencies, or public sector organizations. Across all these fields, marketing expertise remains crucial for understanding customer needs and shaping consumer actions.

Duration: 4 years full-time, or 5 years with an optional placement year