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Discover how marketing approaches connect with company goals and influence various operational areas.
Gaining a comprehensive understanding of organizations enables you to make well-considered business choices. Key marketing subjects you'll examine encompass communications, strategic planning, consumer behavior studies, and global marketing approaches.
Our Business Management with Marketing program enhances your knowledge of essential business and marketing operations. Following your initial year, you can maintain your marketing focus or transition to our broader Business Management degree, with options in economics, entrepreneurship, finance, HR management, or legal studies. Additionally, you can acquire practical experience and income through an optional work placement.
Location Brighton: Moulsecoomb
UCAS code NN15
Full-time 3 years
With placement 4 years
Accredited by the Chartered Institute of Marketing