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The BSc Marketing program holds accreditation from both the Chartered Institute of Marketing and the Institute of Data and Marketing. This undergraduate program provides learners with essential competencies to thrive in the modern digital landscape. Industry professionals and globally recognized academics contribute to the curriculum. Students gain exposure to cutting-edge marketing developments, focusing on subjects with significant professional relevance. The program bridges academic concepts with practical applications, readying graduates for diverse marketing careers. Core subjects encompass foundational marketing principles, digital strategies, consumer psychology, and brand development. Additionally, students examine key business and management concepts, fostering comprehension of marketing's role within broader corporate frameworks.