MA Brand Management (with Professional Experience) in Coventry United Kingdom | Coventry University

Coventry University | Coventry United Kingdom
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Qualification
Masters Degree (Taught)
Languages
English
Delivery Mode
On-Campus
Tuition (2025)
GBP 18,038
(c. USD24,040.69)
Attendance
Full-time
Full-time Duration
16 months

In today's competitive business landscape, a strong and strategically managed brand is crucial for differentiation, as evidenced by how top-performing companies often have equally successful brands. This up-to-date program, once completed, will enhance your visibility to employers seeking experts capable of steering their brand marketing initiatives.

Gain hands-on experience through a simulated PR activity, learning how to utilize media channels to amplify brand presence. Deepen your knowledge of analytics' critical function in assessing a brand's significance and alignment with organizational goals, along with brand valuation techniques. Equip yourself to formulate brand strategies and suggestions by analyzing market positioning.

16-24 months (including professional experience)


Destination of Study

Subjects of Study

Language Requirements

English
IELTS 6.5

Qualification Requirements

Accepted applicants will normally hold an honours undergraduate degree minimum 2-2 in a relevant academic discipline such as a marketing or a business management degree Applicants with a degree in another discipline may be admitted after consideration on a casebycase basis Applications from candidates with relevant experience are encouraged and will be considered on an individual basis Accreditation for prior learning APL is in accordance with university regulations IELTS 6.5 overall with no component lower than 5.5

Tuition GBP 18,038

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