Coventry,
United Kingdom
Type
Public
Degrees offered
Bachelor's Degree
This intensive one-year program is designed to equip students with the skills to become creative strategists and effective communicators in fashion. Ideal for those with Level 5 qualifications in fields like fashion design, media, or business management, the course prepares learners for careers in fashion PR.
Throughout the program, you'll explore:
The art of brand storytelling and PR campaign management.Building media relationships and professional networks.Securing media placements through effective pitching.Digital marketing analytics and ROI evaluation.Fashion copywriting techniques and brand voice development.Defining brand values and missions aligned with consumer trends.
Duration: 1 year (full-time)