MA Public Relations and Strategic Communications in London United Kingdom | City St George's, University of London

This program provides you with the skills to develop PR campaigns, manage crisis communications, and enhance organizational reputations in today's rapidly changing media environment. It serves as your gateway to success in public relations and strategic communications across industries, government, nonprofits, and cultural organizations. The MA in Public Relations and Strategic Communications offers comprehensive training in essential communication techniques for thriving in this fast-paced sector. You'll discover how to leverage communication strategies to shape opinions while understanding the ethical responsibilities involved. The curriculum advances to cover media relations, brand reputation, and social media engagement. Specialized electives in areas like healthcare or political communications let you tailor your expertise, and an optional industry placement lets you apply your skills in real-world settings. Participants benefit from structured industry connections through guest lectures, customized internships, site visits, and networking opportunities. Our faculty maintain strong collaborations with top London PR and marketing firms, including Fully Vested.This qualification is accredited by the Chartered Institute of Public Relations (UK) - the sole Royal Chartered global organization for PR professionals, renowned for setting industry standards and delivering premier education in ethical, creative, and technical PR practices.
Ideal candidates
This course welcomes students without prior business, marketing, or advertising experience who possess strong communication abilities and media literacy. Whether you're starting your career or transitioning professions, this MA provides the knowledge and tools to excel in the dynamic field of public relations and strategic communications.
Career prospects
Graduates pursue diverse roles such as:Digital content specialist
Public relations professional
Communications coordinator
NGO advocacy expert
Media relations specialist
Cultural program director
Marketing professional
Digital media strategist
Event coordinator
Corporate communications/HR specialist
Research analyst (for think tanks, NGOs, government)
Political communications, community engagement, development
Consulting; Political communications consultant.
Practical experience:
Students may choose between an industry placement or an entrepreneurship module focused on launching a PR firm.