MSc in Strategic Communication and Public Relations in Edinburgh United Kingdom | Queen Margaret University Edinburgh

This forward-focused MSc in Strategic Communication and Public Relations, accredited by the Digital Marketing Institute (DMI), prepares you with the essential expertise to excel as a communications and PR specialist. You'll build professional networks, create a standout portfolio, and gain the confidence to tackle challenges in this rapidly changing field. Offered both full-time and part-time, the program includes a practical placement component. Ideal for those who:

seek to launch a career in communications and PR - benefit from an optional industry placement, develop relevant skills, craft a professional portfolio, and network with current practitioners,
currently work in communications or PR and want career advancement - study part-time while customizing your learning to professional goals,
aspire to research careers in communications - learn from QMU's faculty of internationally recognized scholars and conference speakers.

Digital platforms, mobile technology, and social media have transformed organizational communication and consumer engagement. News travels globally in moments, making word-of-mouth more influential than ever. This program addresses the growing need for strategic communicators who can design effective campaigns for businesses, nonprofits, and government agencies.

You'll master specialized communication techniques for diverse media channels while developing strategic, ethical thinking skills to make meaningful organizational contributions. The curriculum combines big-picture perspective with practical application, allowing you to:

align studies with career objectives and gain hands-on experience through industry placements that expand your professional network.