Main navigation
- Programs
- Subjects
- Universities
- Destinations
- Advice
In today's rapidly evolving business landscape, marketing plays a crucial role in tackling major obstacles. This involves sustaining competitive edge, addressing constantly shifting consumer demands, and influencing organizational future planning. Our BSc (Hons) Marketing program maintains strong industry ties through our faculty's professional experience, ensuring you learn from practitioners who've walked the path you aspire to take.
This program enables you to master core marketing principles while developing hands-on abilities to creatively apply these concepts in real-world scenarios. The proven career benefits of placement years make Aston University graduates among the UK's most sought-after professionals, which is why we actively promote this opportunity for all students. A placement year allows you to translate theory into practice, acquire valuable work experience, and build both specialized and adaptable skills.
The placement year is mandatory for BSc (Hons) Marketing students. While international students may apply for exemption, we highly advise completing the placement whenever feasible.