Coleraine,
United Kingdom
Type
Public
Degrees offered
Bachelor's Degree
BSc (Hons) Marketing (Magee campus) in Londonderry United Kingdom | Ulster University
Ulster University
|
Londonderry United Kingdom
Visit institution website
for more information
Qualification
Bachelor Degree with Honours
Languages
English
Delivery Mode
On-Campus
Tuition (2025)
GBP
15,840
(c. USD21,164.93)
Attendance
Full-time
Full-time Duration
36 months
Marketing plays a vital role in business growth. Discover innovative and tactical approaches. Effective marketing involves recognizing customer needs and crafting solutions that address them. The BSc Marketing program at Magee in dynamic Derry-Londonderry equips students with skills to target appropriate audiences through optimal channels - crucial for commercial achievement. Develop essential marketing and management competencies valued by employers. Explore brand development, marketing fundamentals, buyer psychology, business innovation, creative messaging, online marketing, strategic planning, international markets, and beyond. Gain versatile abilities including interpersonal skills, collaboration, analytical reasoning, and originality. Practical learning opportunities include organizational analysis, brand development, and creating persuasive marketing plans through hands-on consultancy work. Benefit from industry expert insights and professional networking events.
Three-year program available, or four years with optional placement.
Destination of Study
Subjects of Study
Language Requirements
English
IELTS 6.0
Qualification Requirements
A level
Grades CCC
Applied General Qualifications
QCF Pearson BTEC Level 3 Extended Diploma / OCR Cambridge Technical Level 3 Extended Diploma (2012 Suite)
Award profile of DMM
Irish Leaving Certificate
96 UCAS tariff points to include a minimum of five subjects (four of which must be at higher level) to include English and Maths at H6 if studied at Higher level or O4 if studied at Ordinary Level.
International Baccalaureate
Overall profile is minimum 24 points (including 12 at higher level)
Access to Higher Education (HE)
Overall profile of 55% (120 credit Access Course) (NI Access Course)
To include a 20 credit Level 2 Mathematics module, passed at 40% or successful completion of NICATS Mathematics as part of the pre-2021 Access Diploma.
Overall profile of 45 credits at merit (60 credit Access Course) (GB Access Course)
To include a 20 credit Level 2 Mathematics module, passed at 40% or successful completion of NICATS Mathematics as part of the pre-2021 Access Diploma.
GCSE
For full-time study, you must satisfy the General Entrance Requirements for admission to a first degree course and hold a GCSE pass at Grade C/4 or above in English Language and Mathematics, (or equivalent).
Level 2 Certificate in Essential Skills - Communication will be accepted as equivalent to GCSE English.
Level 2 Certificate in Essential Skills - Application of Number will be accepted as equivalent to GCSE Maths.
IELTS 6.0 with no band score less than 5.5., TOEFL iBT - 80 with a minimum L - 17 R - 18 S - 20 W - 17, PTE Academic - 55 (with min. of 51 in each part)
Grades CCC
Applied General Qualifications
QCF Pearson BTEC Level 3 Extended Diploma / OCR Cambridge Technical Level 3 Extended Diploma (2012 Suite)
Award profile of DMM
Irish Leaving Certificate
96 UCAS tariff points to include a minimum of five subjects (four of which must be at higher level) to include English and Maths at H6 if studied at Higher level or O4 if studied at Ordinary Level.
International Baccalaureate
Overall profile is minimum 24 points (including 12 at higher level)
Access to Higher Education (HE)
Overall profile of 55% (120 credit Access Course) (NI Access Course)
To include a 20 credit Level 2 Mathematics module, passed at 40% or successful completion of NICATS Mathematics as part of the pre-2021 Access Diploma.
Overall profile of 45 credits at merit (60 credit Access Course) (GB Access Course)
To include a 20 credit Level 2 Mathematics module, passed at 40% or successful completion of NICATS Mathematics as part of the pre-2021 Access Diploma.
GCSE
For full-time study, you must satisfy the General Entrance Requirements for admission to a first degree course and hold a GCSE pass at Grade C/4 or above in English Language and Mathematics, (or equivalent).
Level 2 Certificate in Essential Skills - Communication will be accepted as equivalent to GCSE English.
Level 2 Certificate in Essential Skills - Application of Number will be accepted as equivalent to GCSE Maths.
IELTS 6.0 with no band score less than 5.5., TOEFL iBT - 80 with a minimum L - 17 R - 18 S - 20 W - 17, PTE Academic - 55 (with min. of 51 in each part)
Tuition
GBP
15,840