Dunedin,
New Zealand
Type
Public
Degrees offered
Bachelor's Degree
The Master of Marketing (MMart) is a full-time program lasting either one year or 18 months, combining both academic coursework and research. The coursework phase spans two semesters before transitioning to the research component. Participants can select either an academic or industry-oriented approach for their research project.
Upon completing the MMart program, graduates will be equipped for professional roles across public and private sectors. Additionally, successful completion of BSNS 580 allows students to use the MMart as a stepping stone toward doctoral studies in Marketing.