BA / Bachelor of Commerce Conjoint - Marketing in Auckland New Zealand | University of Auckland

The BABCom conjoint program allows you to blend fundamental business studies with diverse humanities, social sciences, cultural studies, and language courses. This combination equips you with vital skills to navigate and succeed in our rapidly evolving global economy. Your acquired expertise will open doors to various career paths and work environments. Typically spanning four years, the BABCom lets you select up to two majors for the BA portion, with four to five BA courses annually. Additionally, you may opt for up to two modules. The BCom segment includes seven mandatory Stage I courses before specializing in your chosen major(s). Pursuing a BABCom conjoint fosters essential career competencies like advanced communication, critical analysis, creative problem-solving, research proficiency, adaptability, and multicultural awareness. This prepares you to capitalize on emerging opportunities across societal, technological, and business landscapes.

Marketing can be pursued as either a single major or paired with another Bachelor of Commerce specialization (such as International Business or Management) as a double major. Alternatively, you can incorporate Marketing studies into a conjoint degree program, which enables simultaneous pursuit of two degrees in less time than completing them separately.