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Sports and recreation management is a business discipline centered on athletic and leisure activities, along with the operations that support them. This field explores the drivers, limitations, and organizational aspects of public engagement in sports and recreation.
Whether pursuing a bachelor's in sport and recreation studies or the combined internship-business administration track, you'll discover how athletic, leisure, and recreational pursuits contribute to wellness, activity, and life balance. The curriculum also covers the administrative and commercial dimensions of the industry.
The University of Regina's sport and recreation management programs feature distinctive courses such as:
Venue and Event Management – examines facility and event evaluation through the lenses of operational excellence and community impact.
Live Event Production and Sport Communication – a practical course offering real-world experience in sports broadcasting and information systems. Develop expertise in live media creation, digital content production for social platforms, and webcasting.
Data Analytics in Sport – equips students with techniques for processing performance data and delivering actionable insights to athletes, coaches, and staff.
Volunteer Management – cultivates competencies in coordinating volunteer programs and financial oversight within sports organizations and related fields.