Bachelor of Business Administration in General Business Studies in Regina Canada | University of Regina

Your studies will cover diverse subjects, making you proficient in all business aspects such as organizational behavior, operations management, communication, and creating organizational strategies.

Develop essential management skills through specialized coursework in marketing, finance, accounting, entrepreneurship, and human resources to build a thriving career.

As part of the general business studies track, you'll complete five additional business courses beyond the core Hill BBA requirements.

Choose from subjects like marketing, finance, accounting, entrepreneurship, international business, and human resources. This major offers the freedom to focus on your interests. For instance, International Trade Management covers export operations, global business strategy, alliance management, international supply chains, and trade logistics. Meanwhile, Promotion Management teaches how to craft integrated communication strategies combining advertising, PR, digital platforms, direct marketing, and sales promotions.