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Your Marketing journey starts with core business knowledge, building specialized marketing skills over two years to deliver market value and unlock career opportunities.
Second-year curriculum covers integrated marketing communications, sales techniques, consumer psychology, digital design, marketing analytics, retail strategies, e-commerce platforms, business simulations, and entrepreneurial concepts. A marketing internship prepares you to make immediate organizational contributions.
Our comprehensive career preparation includes Emotional Intelligence training, Workplace Big 5 assessments, networking events, professional dining workshops, and rigorous skill development. Faculty mentors provide personalized guidance through regular progress reviews. Benefit from intimate classes taught predominantly by full-time professors with academic credentials and real-world expertise. Get to know our faculty. Modern learning spaces facilitate hands-on collaboration, research projects, time management exercises, presentation practice, industry speaker sessions, and public speaking opportunities.
Gain practical experience through:
A dedicated marketing internship
Professional networking events
Integrated Marketing Communications simulation
Shopify platform training with certification opportunities
Consumer analysis using Environics Analytics PRISM5 segmentation tools
Small classes with industry-experienced instructors
Professional Development Competition
National Sales Competition participation
Ontario Secondary School Diploma (OSSD) with the majority of Grade 11 and 12 courses at the C, U or M level including the following prerequisites:
Grade 12 English at the C or U level
Grade 11 Math at the C, U or M level
English Language Requirements
International English Language Testing System (IELTS) Academic Overall 6.0 with no band less than 6.0; TOEFL Internet-based Test (iBT) or Home Edition 78; TOEFL Computer-based Test 213; Canadian Academic English Language (CAEL. In-person or Online) Overall 60; EIKEN (Test in Practical English Proficiency) Pre-1; The Michigan English Test Overall 58 with no individual score below 56; Pearson Test of English -Academic (Online & In-person) 60; Cambridge English Proficiency 173; Duolingo Overall 110 with no sub score less than 85.