QC,
Canada
Type
Public
Degrees offered
Bachelor's Degree
The marketing and entrepreneurship program focuses on equipping students with essential skills for a dynamic marketing career or launching their own successful ventures. Through a blend of theoretical knowledge and practical application, we foster innovative thinking and business acumen. Students gain exposure to modern marketing strategies while enhancing their creativity, analytical abilities, and leadership qualities. Our interactive learning approach combines reflection with hands-on experience, guided by industry-expert faculty. This provides students with: real-world project collaborations with local businesses; the chance to develop investor-ready startup concepts; and cultivation of sought-after professional competencies.