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This one-year graduate program builds upon your prior marketing education, focusing specifically on sports and event management. You'll develop expertise applicable to various organizations including professional and amateur sports teams, sports facilities, non-profits, telecom companies, and other sports-related enterprises.
The Sport and Event Marketing program is a one-year Ontario College Graduate Certificate. After completing these specialized marketing courses, you'll:
Acquire hands-on industry experience through an internship with Fanshawe's Kinlin School of Business marketing partners;
Establish valuable professional connections to strengthen your personal brand;
Explore specialized areas like non-profit event marketing, festivals, and sporting events;
Enhance your digital marketing capabilities, including Google Analytics, sponsorship execution, and social media strategies;
Master essential leadership principles for sports management careers.
Offered both as a full-time in-person program and part-time online option, with intakes in September and January.
Students must have, Ontario College Diploma, Ontario College Advanced Diploma or Degree, or equivalent OR
Acceptable combination of related work experience and post-secondary education as judged by the College OR
Five years of work experience in a related field as judged by the College to be equivalent.
English Language Requirements: