Ontario College Graduate Certificate in Marketing - Corporate Account Management [Optional Co-Op] in Ottawa Canada | Centennial College

Centennial College's Marketing – Corporate Account Management program equips you for a dynamic and lucrative career as an account manager or sales professional across B2B, B2C, government, and institutional sectors.

This business graduate certificate program teaches how modern, well-informed customers demand tailored solutions, requiring account managers to master all aspects of sales, marketing, and service. You'll gain expertise in prospecting, networking, relationship development, deal closing, and post-sale follow-up.

Through hands-on, interactive courses, you'll adopt a customer-first approach with an entrepreneurial spirit that responds to varied client requirements while honing skills in:

Performing market and competitive analyses to understand customer needs and behaviors;
Effective verbal and written communication;
Sales presentations and storytelling techniques;
Utilizing analytics and CRM platforms;