Sydney,
NSW,
Australia
Type
Public
Degrees offered
Bachelor's Degree
The Advertising major provides students with comprehensive training in communication fundamentals along with hands-on advertising expertise. This external specialization is available to those pursuing a Bachelor of Business degree.
The program blends theoretical knowledge with practical application, emphasizing project-driven results. Curriculum topics encompass advertising strategy, creative direction, client relations, digital and social media platforms, and campaign development.