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Marketing serves as a crucial bridge in identifying and addressing the diverse needs of populations worldwide. Blending hands-on application with academic rigor, our marketing faculty consists of researcher-educators who guide students in exploring marketing's significance through inquisitive thinking, imaginative approaches, data interpretation, factual support, and novel solutions. Our Master's program addresses contemporary subjects essential for marketing leadership roles, spanning digital strategies to data analysis. This Marketing Master's program caters equally to current marketing practitioners, professionals in adjacent fields, and individuals seeking to transition into marketing careers.
(1) To be considered for admission to this course an applicant must have—
(a) a Bachelor's degree, or an equivalent qualification, as recognised by UWA; and either:
(b) the equivalent of a UWA weighted average mark of at least 50 per cent;
or
(c) at least two years professional experience in a relevant occupation; or
(2) completed a Graduate Certificate in Commerce or Graduate Certificate in Marketing at UWA.