Bachelor of Media and Communication (Public Relations) in Hawthorn Australia | Swinburne University of Technology

The Bachelor of Media and Communication equips students with the skills needed for careers in media, communications, and digital industries. The program explores the changing media landscape by analyzing topics like media ownership, regulation, and how emerging technologies affect society. This degree combines theoretical knowledge with practical skills for success across various industry environments. Gain expertise in shaping organizational reputation and crafting compelling content, targeted communications, and strategic campaigns for specific audiences. Alongside writing abilities and event coordination, you'll acquire knowledge in digital media, online marketing, and crisis management strategies. The program holds professional accreditation from the Public Relations Institute of Australia.

University COVID-19 Update – 1. Online students may register for two (2) units simultaneously (permitting part-time enrollment).
2. Our Course Advisors will assist students in selecting suitable subjects.
3. The university has accounted for international time differences in online course delivery. All instructional materials—lectures, tutorials, and labs—are recorded and accessible anytime through Swinburne's digital learning platform.
4. Enrolled students receive complimentary LinkedIn Learning access throughout their studies.