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Program summaryMaster cutting-edge marketing theories, principles, and methods.Examine consumer psychology, market research strategies, marketing leadership, and select from specialized units in Advertising, Marketing, or Public Relations.Cultivate digital expertise and versatile professional abilities including persuasive communication, relationship management, analytical reasoning, solution development, and data evaluation.Learn from distinguished faculty and business experts who integrate practical industry insights into their teaching.Graduates earn one semester of credit toward QUT's Master of Business (Marketing) program.Full-time on-campus completion in six months (one semester).Career opportunitiesThe marketing field continues expanding as a vital function for commercial enterprises, government agencies, and nonprofit institutions. This program equips you with the competencies and strategic understanding to progress professionally and assume high-level marketing leadership positions.Potential career pathsChief marketing officer (CMO)Content strategy directorDigital marketing specialistOnline retail managerMarket research directorMarketing operations leaderBrand management executive